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Following Its Rebrand, Joann Is No Longer Your Mom’s Fabric Store

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Allow us to introduce you to Joann--yes, just Joann. The craft and fabrics store, an omnipresent retailer in suburbs across the country is undergoing a major revamp, including a name change: Jo-Ann Fabrics is now simply Joann, sans dash and the word "Fabrics." But the makeover isn't just in name only. It will also include...

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